The title of Bloomberg Businessweek’s article was A Hospital CEO Promises More Pricing Transparency – and Makes Rivals Squirm and it just may be true. Steven Sonenreich, chief executive of Mount Sinai Medical Center in Miami Beach states that his hospital will start publishing what it charges insurers for procedures. Yes! Knowing what the insurance companies are paying gives a benchmark for what everyone SHOULD pay. With more and more high deductible plans, patients now need to compare prices and this just may level the playing field. This is a huge tipping point. Keep your fingers crossed.
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